SEO is one of those things that far too many businesses ignore. It’s a shame because there’s nothing more powerful than intent-based searches.
Think about it. When you run into a problem, a struggle, an obstacle - you need a solution fast. Maybe you’re losing money, or maybe your boss is breathing down your neck. You’re frustrated, stressed, and overwhelmed. So what do you do? You go to Google to look for an answer. And once you find an answer, or in this case a product that meets your needs, you buy immediately.
My goal with this course is to show you how to develop an overall keyword strategy, and then how to actually implement it on your site in bite-size steps.
What will I learn?
This course will teach you the basics of SEO. First, I’ll help you get familiar with Google’s Webmaster Tools and explain the fundamentals of SEO, like finding and choosing the right keywords. We’ll also go over how you can find specific SEO problems on your own site, and how to fix them.
What do I get?
- 9 digestible videos
- 6 actionable PDFs
- The Keyword Content Planner
- 2 bonus interviews
Who is teaching this course?
Featured in: Fast Company, Entrepreneur CBC News, Inc, and Lifehacker